Thursday, April 30, 2009

Hidden Treasures in Suburbs

I used live in Bryker Woods, and I have been noticing a lot of changes in the neighborhood. Some of the sweeping mansions have been torn down to make space for multiple homes, and there are new businesses coming into place. If one lived there, it would be harder and harder to remain bored, no matter what age. What this means is that all the businesses get immediate exposure because there are more ways to be a pedestrian and there are more people close together, which helps keep these businesses running.

The challenge of suburbanism is that businesses risk a lack of exposure, and therefore risk running out of business. While I know that businesses should look out for themselves, I can't help but notice that we have put the spaces for them in an awkward position: no one can see the businesses unless he or she is walking, and the neighborhoods are usually not pedestrian friendly. Take Shandeez Restaurant (www.shandeez.com): it's located on Anderson Mill Road, and that road is driven by hundreds of drivers per day. There are plenty of apartments nearby, as well as numerous houses, but there are long stretches where pedestrians would see nothing but houses. Entrances to the gated apartment complexes are not close to the shopping center where Shandeez is located. Because of that, this excellent restaurant has actually done a $10 lunch, and has had to cancel live music events. The neighborhood is not patronizing this restaurant (yes, we know we're in recession), but the restaurant might not stand a chance without more exposure in the form of other businesses and more density.

I know that we all live in suburbs because they are "safer." However, the price of gas is going up, wages are going down, and our business communities will become less diverse and more sparse (by the way, that means less jobs) unless we adopt a more dense approach to development. Sidewalks, buses, and people keep businesses alive. Thank goodness people are still moving to Austin.

Tuesday, April 14, 2009

Solutions for Suburbs

We have a lot of suburbs now. While some of them were the product of the boom - overbuilding into antiquated infrastructure - most of the building was done in an effort to keep Austin "safe," in the minds of many who believe that safety is only achieved with a yard and a car. These same people push against density partially, I believe, because they think that developers and new urbanites want to bulldoze their houses to the ground and build skyscrapers. With full disclosure in mind, I prefer condominiums and townhomes, and I look at my car - or as I think of it, my oversized purse that picks up all the extra garbage - with disdain.

However, one thing I remember from my childhood is the fact that I was three blocks away from my school, and my school was across the street from the after school day care center. When I came back to Austin, my new neighborhood and bus routes were full of businesses that people ran from their homes: day care centers, architectural firms, consultants, etc. Torchy's Tacos and Salvation Pizza are two small businesses that are always full of people. A couple of my friends have been involved in the Pampered Chef franchise, and more and more people I know are thinking about running their own businesses.

I propose that instead of continuing to let people reject our applications and tell us that we are not worth the investment, that we revitalize the suburbs. How much would the value of homes and the morale of the neighborhoods rise if more people started running daycare centers out of their homes, and how much would neighbors then get to know each other? Environmentally, how much less of a carbon footprint would we all have if more of the working population worked from home, and for those not environmentally motivated, how much more would people save in transportation costs? No, having a home office is not as "impressive" as having a high rise in downtown, and yes, we do need to rent out those spaces so that areas steer clear of dilapidation. Also, marketing is not free and does take time, although thanks to LinkedIn, Facebook, Twitter, and Craigslist, the time is less than one would think.

However, with so many people out of work, we have a unique opportunity to find out what people really need, people who work full time and need to relieve stress. We know that health care insurance and retirement benefits come with company and government jobs, but we also know that some of the future of business lies in the expansion of small businesses.

"What does this have to do with planning, and what do you think you know about business?" If we revitalize suburbs by supplementing those sleepy neighborhoods with few people home with consultants who walk their children over to their neighbors' daycare centers and take a break in the middle of the day to go to their other neighbors' yoga studios or cooking classes, suburbs can regain a sense of significance in the planning world. They will no longer be the realm of NIMBYs who know only the most "important" of their neighbors, and homeowner's associations will be more affective networking tools, as they will be aware of the true needs of communities, like an evening day care center for people like doctors and professors. One of the many aspects of a safe neighborhood is eyes on the street, and if there were more people working from home, those neighborhoods would be less prone to burglaries and guess what? This style of living is another example of density making those neighborhoods more aligned with the entire city, which is, after all, the goal.

What else? Thanks to transit centers, and all these nodes around Austin, there are many places that are close to where people come home or leave for work, if you decide to run a daycare. Also, thanks to all the networking tools mentioned earlier, you can always pool your resources with other home business owners and all of you could rent a space in the commercial area closest to you so that you can have those all important meetings and conferences and make a professional impression, while spending the rest of the week working from home. One day a week of commuting. Working from home is not for everyone or without risk, but those suburbs need some life and the jobless need some hope. To lead by example, I will take this opportunity to say that I myself will be available on Monday and Wednesday evenings as a writing tutor beginning next week. You can expect to see my ad on Craigslist, my Facebook page, and my LinkedIn page by Friday.